Steps to Start Selling Online to Success

this time I will discuss about the steps to success selling in the online world, read and listen okee !!!!

 Step 1 - Build the foundation of the sales website

 As mentioned earlier, staying at someone else's "house" is not enough.  In the short term, maybe ... but not in the long term not necessarily.

 You have to have your own website.

 It costs money… for hosting and domain.

 But these costs are nothing compared to the revenue you will get from sales.

 If you really start without capital, 0 Rupiah, you don't need to immediately create a website.  Sell ​​your first product / service first and then use the money to build a website.

 Price?

 Hosting fees per month are only around IDR 20,000 - 30,000 and domain prices are around IDR 100,000 per year (or less than IDR 10,000 per month).

 In other words, if, for example, your profit is 10 thousand from 1 product, it means that 2-4 months of sales are also "return on investment".

 Step 2 - Building a social media foundation

 As sellers, of course we have to invite buyers to come… for that we will enter a place with lots of people, social media.

 But remember !!!!

 Social media is a means of marketing and communication with customers, NOT your main selling point.

 Invite them to your website to buy.

 It should also be remembered that not all products / services can be marketed successfully with social media.  Look back at your target market.

 Some of the social media that are commonly used as a marketing tool:

 1. Facebook,

 2. Instagram,

 3. BBM,

 4. Twitter

 It doesn't have to be all you know ...

 In fact, less is better, because you can be more focused.

 So make sure at the start, where your target market is mostly active.  Then you will also be active on the same social media.

 Step 3 - Get the first sale

 Creating a website and social media foundation is easy… the real challenge is getting your first buyer.

 Not being able to sell means your business will fail.

 There are some obvious determinants of sales success.  For example, the price is competitive, the quality is good, the service is friendly.

 Let's assume you are the best at those 3 things.

 Not necessarily able to find buyers ...

 Why?

 Because 90% on the market are the same as you.  The prices of person A and person B are not much different, the quality is equally superior.  Then, those three things are no longer relevant… right?

 Low prices, high quality, friendly service… this is not enough.

 So what's more important is how you can appear in their face, and convince them to buy from you.

 In this step we will discuss how to find buyers for those of you who are just starting out selling online.

 One more thing!!!:

 Don't (only) rely on SEO.

 It will take you months to get to the first page.  Plus if you rely solely on SEO, chances are you will never succeed.

 The results of SEO will come naturally

 Step 4 - From just selling to becoming a business

 Successfully selling does not mean being successful in business.  Success in selling to a few hundred people doesn't mean you already have a business.

 There is a big difference.

 If you only sell, then chances are that in a few years or months your income flow will stop.

 Meanwhile, our target is to build a long-term business.

 Even until you retire later.

 So what's the difference between selling and doing business?

 This should be noted !!!!!

 Marketing funnel

 The picture above is usually called a marketing funnel, or the journey of a customer from being unfamiliar to deciding to buy.

 The explanation is as follows:

 - Awareness: aware of your existence

 - Interest: interested and want to learn more

 - Consideration: decided to give it a try

 - Purchase: buy Retention: keep using your service, loyal

 - Advocacy: recommend you to others.

 If you only sell, it means the process stops at number 4 - purchase.

 A salesperson does not think about the next stages, namely retention and advocacy which are the main things in business continuity ... customer satisfaction.

 The result is 2:

 - Sales are not growing

 - Eventually his business will die

 - Retention and advocacy are not only obtained from product quality.

 Because quality (and price) have become basic specs… people won't buy if they don't fulfill both.  So everything on the market must be competing.

 Hopefully Helpful Good luck ^ _ ^

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